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Blockchain
Model Canvas


Your business is about to change in nine ways.

ASK THE RIGHT QUESTIONS

Your success is determined by the quality of the questions you ask.


In summary: can we throw the entire Business Model Canvas out?


No definitely not. But it is time to switch to the Blockchain Model Canvas.
Time to ask new questions and search together for suitable answers.
It is about the implementation of an idea.
Everything is changing and there is no central control anymore.

Intake

 

Get to know the concept

Together we will review the current Business Model Canvas in a coaching session. Where are the opportunities, is time running out and what challenges are you facing?

New Business Plan

 

Experiment with the model

A Business Model Canvas is a good tool or starting point when writing your business plan. You work out your strategy and also make extensive budget and financial prognoses.

Implementing strategy


Develop your internal knowledge base

Who will actually implement this year’s plans that are waiting to be carried out?


Make use of the network of experts that can be used for your specific industry.

Download the Blockchain Model
Canvas Whitepaper!

Blockchain Model Canvas

Your company will be attacked from nine sides.

 

A few years ago everyone was busy with their Business Model Canvas. As long as you could determine your spot on the horizon and sit down with your team for a day to strategize in a remote cabin, it would be all right. The BMC worked. A simple method to divide each company into nine parts.

 

The official definition is:

 

With the Business Model Canvas you can create a business plan on a single piece of paper, mapping it out using nine building blocks. In it you describe your company and elements such as the revenue model, the added value, customers, relations and suppliers.

Average knowledge of Blockchain 8%
Business opportunities within one year 85%
Decentral 100%

Change

Disruptive Canvas

The world is a different place if you're no longer in the middle of the Business Model Canvas. Help and contribute from the side with the new Blockchain Model Canvas.

Privacy
Value Proposition

Canvas Expert

Erik Broekhuijsen

Erik Broekhuijsen

Blockchain Entrepreneur

New Canvas

Your company will be attacked from nine sides.

 

A few years ago everyone was busy with their Business Model Canvas. As long as you could determine your spot on the horizon and sit down with your team for a day to strategize in a remote cabin, it would be all right. The BMC worked. A simple method to divide each company into nine parts.

 

The official definition is:

 

With the Business Model Canvas you can create a business plan on a single piece of paper, mapping it out using nine building blocks. In it you describe your company and elements such as the revenue model, the added value, customers, relations and suppliers.

 

Alex Osterwalder, who wrote a book about it together with Yves Pigneur, created a beautiful tool. As an entrepreneur I like to use business models, they provide good insight in a simple way, particularly when they fit on one piece of paper! Last year I was involved with the ING bank "Business boost". As an entrepreneur coach and mentor I was fortunate to point many business owners in the right direction.

 

And then there was Blockchain.

 

Blockchain has a special feature: it succeeds in turning each part of the canvas upside down. We call that disruptive. Here, I will explain why your company and business model can be attacked from nine sides at the same time. For the sake of convenience I will follow the description of Osterwalder and Pigneur.

1. Customer Segments

The world suddenly looks different when you are no longer in the middle of the Business Model Canvas, but on the sidelines of the new Blockchain Model Canvas

 

 

  1. Customer Segments

 

Determining the right target group is essential. Map which specific customers you want to serve and

research what the needs of this target group are. This is also known as segmenting the market.

 

What is going to change? Companies are going to have to get used to the Anonymous Customer. It

used to be easier, there were detailed profiles, buyer personas were effortlessly linked to customer data

through CRM and it was possible to shamelessly enrich all that big data with super personal data. There

was maybe an idea that Facebook was not completely honest but no one had anticipated it was as bad

as Cambridge Analytica. The Delete Facebook campaign helped achieve a turning point, we were done

with our privacy being invaded. With or without the new European AVG Law, we no longer just want

to share all our data. We want to remain anonymous.

 

Thanks to Blockchain, we can complete all kind of transactions with companies and remain

anonymous. And there are millions of people without a bank account who will take part in the new

economic system. New start-ups have this new way of thinking in their genes. The next time you find

yourself in a meeting, discussing whether or not to have a certain question added to or removed from

the order form, remember the competition is already way ahead of you. With blockchain I don’t need

your data at all.

 

Download the whitepaper with more details about all nine building blocks.

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